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How To Ask For Blog Conference Sponsorship

April 18, 2010 by barb

Last week Tamara talked about why a newbie blogger should attend a conference. This week, I want to look at the nuts and bolts of how to attend a blog conference on someone else's dime(s).Let's face it. Conferences are EXPENSIVE and if you are a mom making just enough to pay for your monthly coffee habit from your blog it may seem like a crazy way to spend your money. If you are serious about your blogging goals, the money you spend on conferences can be well worth it. If you are just trying to update your family on little Susie's latest word, it probably isn't. Either way, looking for conference sponsorship is a great way to make it do-able (doable?? hmm.....)If you have been to at least one conference, you know it seems like everyone there is sponsored by someone. Sponsorship to a conference basically just means that a brand has helped you to defray the costs of attending the conference. I have seen all sorts of sponsorships, from a full sponsor who would pay for everything including your ticket, airfare, hotel and misc. expenses to those that partially cover your expenses or give you a product you may need for the trip.The first thing you should do in looking for a blog ...

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Filed Under: PR Talk Tagged With: blog conferences, pr, pr monday

Why Newbie Bloggers Should Attend Blog Conferences

April 11, 2010 by barb

Please welcome Tamara as our fabulous PR Mondays guest poster today! She has some wonderful insight on conferences for you. This summer I am planning to be at the following conferences: EVO, Savvy Blogging Summit and BlogHer. I wrote a beginners guide to BlogHer last year.Let me know if you are going to any of those and please leave some wonderful comments below with your own advice to newbies or questions/thanks to Tamara!Tamara is the voice behind The (Un)Experienced Mom and Blog Conference Newbie. In addition, she is the co-creator of Our Mommyhood...where motherhood meets bloghood! If she's not online chatting or connecting others, she's probably working out, sleeping, or changing a poopy diaper.---------------------------------------------------------------Why Newbie Bloggers Should Attend Blog ConferencesWhen people first get into blogging, it usually starts off as a casual hobby. Some people post when they can while others start off posting daily. But no matter how often you write, the realization that blogging is a bit addicting and can require a lot of time eventually hits us all.In the short time I’ve been blogging, I’ve learned a lot about the craft. There are blogs for ...

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Filed Under: PR Talk Tagged With: blog conferences, guest blogger, pr, pr mondays

PR Mondays: Good Advice Part 1

March 22, 2010 by barb

I reached out to some amazing bloggers that I am happy to have as friends on your behalf. I asked them, "What is the one thing you wish someone had told you when you started working with PR?" and boy did they deliver! From post worthy comments to some of the best one lines of advice, here is what those who have "made it" have to tell you as you start this journey:Brands need you!... you don't need brands!Don't be afraid to ask for a giveaway when you are doing a review. Keep it simple "My policy is only to do a review if I do an associated giveaway. Would you be able to provide one for a giveaway?"Remember-your time is worthwhile-you should only do things that give value to you and your blog.Its ok to not like a product- brands that do social media right, appreciate your honesty and try to use your feedback on improving their product... and if they don't have that outlook with their reviewers, eh- Who needs them?Your readers come back to your site because of the content you write about, if its not relative- its ok to say no. There will be plenty, and I mean PLENTY of relative pitches coming your way. Don't get side trackedDo not agree to review a product and then drop the ball. ...

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Filed Under: PR Talk Tagged With: blog advice, pr, pr mondays

How To Host a Blog Giveaway

March 14, 2010 by barb

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I know I promised you great advice from my blogging buds this month but I am going to break from that schedule due to some computer issues I have been having this past week.Last week, my real life friend, Lori, held her first blog giveaway. She had lots of questions and I think that makes a great topic for PR Mondays.Giveaways, hmmmm, lots to say. First off, I almost always charge to run a giveaway these days. Do a few and realize how much time they take and you will too. BUT, when you are first starting out your blog (or you are having a particularly slow month) running a giveaway at no charge can be a real benefit to you and your loyal readers.There are two (at least) schools of thought on giveaways: keep them on the DL so that your loyal readers benefit only or go all out and use them to help promote your blog. I understand the point of few of both camps and have been in one or the other at various times but I am going to talk today about running a giveaway as a way to promo your blog.So, if you are growing your blog and currently do reviews for free, you may want to consider running  a few well placed giveaway. If you are doing a review for something cool, just ask the PR rep ...

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Filed Under: PR Talk Tagged With: blog advice, how to host blog giveaways, pr, pr monday

PR Mondays: What Do YOU Bring To The Table

March 7, 2010 by barb

Last week I reached out to some of my amazing blogger friends that I feel have 'made it' in a way that I would be proud to tell you about. My friends ROCKED with their advice and I will be sharing that here over the next few weeks. But one of my friends wrote back a mini post with what she is passionate about. It was written roughly, as an email between friends usually is, but I wanted to share it because I think the questions she poses are so valuable. This is one blogger who I personally really look up to so I hope that you all can glean some wonderful advice from her.So much talk is going on about monetization. The conversation is good, because strong and honest dialogue between bloggers and brands is key to building successful relationships. However, without assessing what you, as a blogger—regardless of how long you've been blogging—can offer the brand and the ways in which you can track your success measures, how can you really demand compensation for your time?I think it's important to ask yourself: What are you offering? What is your unique difference? Do you have reach and influence? If so, what is it? Are you passionate about the product or have a unique way in which your ...

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Filed Under: PR Talk Tagged With: pr mondays

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I truly love the wonderful chaos of motherhood, but as my kids grew, I started craving a different kind of pace and a sense of calm I couldn't quite find.

Moving to the coast, which is my happy place, really changed how I live the day to day. Now, I just try to bring more calm into our days, even though they're still pretty busy.

It's not about making life perfect. It's just finding some balance and little bits of peace in the middle of the happy hustle, letting the salt air work its magic on the chaos.

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I no longer participate in PR campaigns of any type. I consider this blog to be in retirement but here for anyone who would like to read. I started this journey in 1998 with a company I named “Chaotic Communications”. I am so happy to have lost that chaotic feeling. Today I have rebranded that life and work to simply “Indigo Ink“. You can click that link to find my latest projects.

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