Once upon a time I wrote an article on how to host a blog giveaway. But with all the blog changes I have going on I began doing some research on blog giveaways and realized it is just not something I am comfortable with anymore. Lots of blogs are writing about the subject and I have had a few very smart conversations with friends regarding this topic. Let's begin with why I personally choose not to run blog giveaways going forward.A month ago a ran a giveaway here on the blog to win a field trip with my family. I got ONE entry! Big ego slap! But I puzzled and I puzzled til my puzzler hurt and then I finally asked some friends why they didn't enter. The biggest two reasons were that my friends see me all the time anyway and they are totally over blog contests. Fair enough. I realized my readers (friends and family) don't come here for a chance to win something. That made me happy.I started having conversations with smart friends in social media who brought up the fact that blog contests may not be exactly legal. I did some research (easy to read discussions here, here, here, here, here and here) and found there is a lot of gray in this area. I don't monetize this blog and don't ...
PR Monday: Your Reputation
Last week I had a great lunch with some blogging friends and Chris Byrne, The Toy Guy. The topic of conversation eventually turned to moms and reviews and giveaways. We all agreed on this basic truth: Your reputation in blogging is all you really have. Being a somewhat anonymous venue it is hard sometimes to remember that everything you do and say contributes to that reputation whether positively or negatively. But at the end of the day and all the SEO and traffic tricks out there, if people don't trust you the gig is up.So, how do you focus on being trust worthy?Be consistent with your social media. Your personality on your blog should be YOU and YOU should be YOU across all venues. Don't fall victim to multiple blogger personality syndrome.If you take a PR opp, DO IT! Sadly it doesn't always happen. Communicate with the PR Rep if you are having issues getting an opp done. They are depending on you but they also understand that we are moms first. Communicating is really all they ask.Make sure any sponsored posts or ads fit into your value system and personality of your blog.Take giveaways seriously. Get your winner their prizes asap.Manage your offline personality. There shouldn't ...
How To Ask For Blog Conference Sponsorship
Last week Tamara talked about why a newbie blogger should attend a conference. This week, I want to look at the nuts and bolts of how to attend a blog conference on someone else's dime(s).Let's face it. Conferences are EXPENSIVE and if you are a mom making just enough to pay for your monthly coffee habit from your blog it may seem like a crazy way to spend your money. If you are serious about your blogging goals, the money you spend on conferences can be well worth it. If you are just trying to update your family on little Susie's latest word, it probably isn't. Either way, looking for conference sponsorship is a great way to make it do-able (doable?? hmm.....)If you have been to at least one conference, you know it seems like everyone there is sponsored by someone. Sponsorship to a conference basically just means that a brand has helped you to defray the costs of attending the conference. I have seen all sorts of sponsorships, from a full sponsor who would pay for everything including your ticket, airfare, hotel and misc. expenses to those that partially cover your expenses or give you a product you may need for the trip.The first thing you should do in looking for a blog ...
Why Newbie Bloggers Should Attend Blog Conferences
Please welcome Tamara as our fabulous PR Mondays guest poster today! She has some wonderful insight on conferences for you. This summer I am planning to be at the following conferences: EVO, Savvy Blogging Summit and BlogHer. I wrote a beginners guide to BlogHer last year.Let me know if you are going to any of those and please leave some wonderful comments below with your own advice to newbies or questions/thanks to Tamara!Tamara is the voice behind The (Un)Experienced Mom and Blog Conference Newbie. In addition, she is the co-creator of Our Mommyhood...where motherhood meets bloghood! If she's not online chatting or connecting others, she's probably working out, sleeping, or changing a poopy diaper.---------------------------------------------------------------Why Newbie Bloggers Should Attend Blog ConferencesWhen people first get into blogging, it usually starts off as a casual hobby. Some people post when they can while others start off posting daily. But no matter how often you write, the realization that blogging is a bit addicting and can require a lot of time eventually hits us all.In the short time I’ve been blogging, I’ve learned a lot about the craft. There are blogs for ...
PR Mondays: Good Advice Part 1
I reached out to some amazing bloggers that I am happy to have as friends on your behalf. I asked them, "What is the one thing you wish someone had told you when you started working with PR?" and boy did they deliver! From post worthy comments to some of the best one lines of advice, here is what those who have "made it" have to tell you as you start this journey:Brands need you!... you don't need brands!Don't be afraid to ask for a giveaway when you are doing a review. Keep it simple "My policy is only to do a review if I do an associated giveaway. Would you be able to provide one for a giveaway?"Remember-your time is worthwhile-you should only do things that give value to you and your blog.Its ok to not like a product- brands that do social media right, appreciate your honesty and try to use your feedback on improving their product... and if they don't have that outlook with their reviewers, eh- Who needs them?Your readers come back to your site because of the content you write about, if its not relative- its ok to say no. There will be plenty, and I mean PLENTY of relative pitches coming your way. Don't get side trackedDo not agree to review a product and then drop the ball. ...